The Importance of Control in Enrollment Management
John W. Dysart President The Dysart Group, Inc. Douglas E. Clark Vice President of Enrollment Manangement Ferrum College In most Principles of Management courses, students study the four basic management functions of planning, organizing, leading and controlling. At many institutions, the control function is the one where enrollment managers need to make the most improvement. The use of the term control in a management context refers to how managers measure performance, track progress towards objectives, and determine if corrective action is necessary. A well known management mantra is ?What gets measured, gets done? or put another way, ?What gets monitored, […]
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