New Financial Aid Regulations Will Have A Detrimental Impact on Retention for Many Colleges and Universities

John W. Dysart President The Dysart Group, Inc. New rules going into effect in July are likely to present retention challenges for many colleges and universities. The Department of Education has changed the rules with regard to satisfactory academic progress. Students have always been required to demonstrate that they are making satisfactory progress toward attaining their degrees or certificates. The regulations have included both a quantitative and qualitative measure. Let?s talk about grades. Generally, students are expected to achieve a minimum, cumulative grade point average of at least 2.0 by the end of their second year. Many colleges and university […]

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Search Strategies in a Competitive Market

Dr. Doug Spadaro, Ph.D. President Premier Communications Mr. David Waggoner, M.A. Vice President Premier Communications Today?s high school juniors and seniors (and increasingly, sophomores) are inundated with literature from hundreds of colleges and universities. This article explores the various search strategies, methods and materials that make a search more effective and efficient. A typical high school student will receive mailings and e-mails from scores of colleges and universities throughout their high school career. The mailings, almost universally, consist of either a letter from the Admissions office, in a brightly colored envelope with the institution?s name and logo prominently displayed. Or, […]

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Five Common Reasons Why College Students Drop Out

Louise Baker Zen College Life College is the best time of many people’s lives, but for some the dream turns into a nightmare. There are a variety of reasons why this might occur, but here are five of the most common: No Support System 1. Some colleges offer students a meager support system. As a result, students feel alone, homesick and confused, and they believe they have nowhere to turn. Many drop out; an unfortunate result considering many could succeed if they had professor and student mentors. These students could be retained if colleges instituted more aggressive “welcome programs” and […]

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Never Underestimate the Power of a High School Visit

Tracey Dysart-Ford Director of Guidance and College Counseling Immaculate Conception High School I have spent 6 months on the ?other side of the desk.? After 22 years in college admissions, I now have a great opportunity to be a high school college counselor. This journey of changing careers in my mid-forties has been challenging. Seeing things from the eyes of students and parents versus seeing things as an admission professional has been interesting and informative. The experience has enabled me to take a step back and re-evaluate some of my former assumptions. We are coming to the end of the […]

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It Is Financial Aid Time!

John W. Dysart President The Dysart Group, Inc. It is the first month of the new year and it is time to send financial aid award letters. Check with your Director of Financial Aid and ensure that award letters for Fall 2011 are already being sent to both new and returning students. I am amazed at the number of colleges and universities that have not made early financial aid processing a campus priority. Showing students and their families how they can afford to attend or re-enroll at your institution is critically important. This has always been true as the cost […]

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A New Source of Revenue? William Paterson University Dedicates the Largest Solar Energy Facility in the Country

Alan Braslow Managing Director Executive Outcomes, LLC William Paterson University has dedicated a solar energy installation on its campus in Wayne, New Jersey that is the largest solar facility at a university in the nation. It is expected to save millions of dollars in energy costs for the University while supplying 15 to 20 percent of the institution?s energy needs. This project will enable WPU to save an estimated $4.3 million in energy costs over the next 15 years, while also reducing their carbon footprint. By formulating a public-private partnership to develop this project, with no capital costs to the […]

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Finding the Best Job, Ever!

Tracey Dysart-Ford Director of Guidance and College Counseling Immaculate Conception High School I have spent the last 22 years in college admissions. As an admissions counselor at the beginning of my career, I used to dream of the day when I could finally be the boss. Life appeared so much easier at the top. After all, the Dean of Admissions where I worked never had a recruitment territory, rarely visited high schools, did not work evenings, made few telephone calls and seemed to attend a lot of meetings on campus which sounded like fun! I love chatting and I love […]

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What Every College Can Learn from Underdog Brands

R. Todd Erkel Higher Education Practice Manager Elliance What?s the difference between a college with an abundance of applications and one with an unacceptably high acceptance rate? Sometimes, it?s curiosity and nerve. Adversity ? brought on by geographic isolation, shifting demographics, deep-pocketed for-profits and other Goliath competitors ? can inspire a college and university to challenge assumptions and try new approaches to gain an unfair competitive advantage. We call these schools underdog brands ? and salute the leaders willing to rethink the potential of a school website and related interactive marketing. Underdog brands evolve from thinking of a website as […]

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For Many Colleges and Universities, Now is the Right Time for Change

John W. Dysart President The Dysart Group, Inc. Another recruitment cycle has been completed and as always, there are winners and losers. Many institutions have been struggling for years to meet enrollment targets and have fallen short. Board Members, cabinet members and Presidents often know that real change is needed to secure different outcomes, but hesitate pull the trigger. Change is difficult, risky, often unpopular and can require new investments. The enrollment management landscape has changed the old days are never coming back. Here are a few reasons why now is the perfect time to implement a new enrollment model […]

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