21st Century Job Description for an Admission Professional in a Post-Pandemic, Competitive Market
John W. Dysart President The Dysart Group The college admission vocation has changed so much in the last 25 years. While the front-line influencers (admission counselors, advisors or representatives) are still the most important and influential professionals, their roles must evolve to meet the new challenges. Demographics are still discouraging as the decline in high school graduates will continue. Shifts in ethnicity, gender, levels of pre-enrollment preparation and ability to pay will be a constant for years to come. Even as several colleges and universities close, the competition for students is intensifying. We have not yet been able to […]
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